Fashion Community Helsinki
Fashion Community Helsinki (FCH) is a group of fashion creatives building awareness of Finnish fashion know-how.
Type Design
Jaakko Suomalainen
Jaakko Suomalainen
Graphic Design
Jaakko Suomalainen
Jaakko Suomalainen
Client
Fashion Community Helsinki
Fashion Community Helsinki
Photography
Courtesy of Fashion Community
Courtesy of Fashion Community
FCH has a studio, organizes several events during the year and participates in Fashion gatherings in Helsinki. Bringing young and contemporary designers to the front, FCH presents the designers to check out in the finnish fashion scene.
Helsinki Type Studio's Jaakko Suomalainen has shaped the main identity and event identities for FCH. Each project have customized typographic and unique lettering elements.
Each project is designed together with FCH aiming to catch the mood of the moment, the visual atmosphere of moving architecture = fashion design. The main identity is mainly type set in Allee, available here.